“I spent just an hour with Mara and I learned more about social media in that time than in my countless hours of research and screen time! She showed me the different rules and guidelines that are common sense and the "agreed upon manners" of social media. These alone were such gems of information! What is trustable, what isn't trustable etc. This is invaluable information in trying to navigate what is the best way to use each platform.
Mara truly has a crystal clear understanding of what each type of campaign and what should be communicated and how it should be communicated. As a result of this, in talking to her, my strategy went from non-existent (or very weak at best) to being fully blue-sparked into existence and started to take form and like basically become 3 dimensional right before my very eyes!!
I can see that she looks at things from a well grounded and professional viewpoint of what is the end result that would need to be created with running a public relations campaign and to me that is essential.
Time spent with her is super valuable and I highly recommend work with her to anyone trying to build their brand, their business and their life!
By creating a strategy for converting effort into result and creating a well thought out and conjoint campaign that takes the multiple parts of one life together could be a truly changing step!
Thank you very much! I feel blessed to have had the opportunity to work with you and definitely want to work with you lots more!!!
I have been working with Mara Edwards for months now!
When Mara started with our Instagram @FashionWeekStudioOfficial we had a few hundred followers as we had just started our business a few months prior. Mara has increased our following from a few hundred to above 6000 followers in just a few months. Mara is very professional, and she really knows her business. She just gets the job done.
Not only has our following increased tremendously and continues to increase every day which is extremely valuable for the public perception of our business and our credibility, but she is getting us actual relevant followers!
We produce shows for International designers during Paris Fashion Week in fabulous venues, we look for contacts such as models, hair and make up artists, social media influencers, socialites, medias etc. Through our ongoing growth in followers we have had a direct increase in these contacts which are extremely valuable for our business. Mostly we look for DESIGNERS as they are our clients. Through IG we have been contacted by designers who knew of us because of Mara’s work and are signing up thanks to her!
The monthly fee we pay her comes back to us multiplied by over 10 and therefore makes it not only completely worth it but a very smart investment indeed! Additionally, to that, working with Mara is easy, efficient and problem-free. She is a doll and an absolute angel. We love her and plan to continue to work with her forever! Mara thank you so much for being so good at what you do and for all your help in growing our business! " --- NH
When I launched my jewelry line CRISTALORE in August, I naively converted my private Instagram account with 500 followers into a public account, thinking it would all be downhill from there. It didn’t take long for me to realize that I knew absolutely nothing about growing my account and within weeks I was so frustrated by the amount of spam I got and how little traction I was having, that I almost changed my settings back to private.
I was eager to gain followers but completely ignorant of how the Instagram algorithm worked or how to create an aesthetic account that would draw people in and convert them into customers. In short, I was doing everything wrong and it showed.
Luckily for me, that’s when Mara stepped in! The first thing she did was a 1 on 1 consultation where she taught me the basics of Instagram success and essentially Marie Kondo’d my account.
In this consultation I learned:
- How and why each follower matters (it’s about quality AND quantity)
- How to build a “tribe”
- How to generate meaningful content
- A lot of Dos and Don’ts
I quickly saw results by implementing her suggestions and decided to enlist her professional help in managing my account’s growth. Here’s what happened when she took over:
I went from gaining 40 followers and then losing them all within days, getting insane amounts of spam messages and zero post engagement...to a steadily growing account that I can be proud of, with constant post engagement and an amazing client conversion rate! Todayjust a few months later, at “only” 5000 followers, 85% of my website referrals come from Instagram! My follower demographics are spot on, which makes every dollar I spend on advertising 10 times more effective and my posts actually ENGAGE people.
I really could not have done it without Mara! If you’re looking to build an Instagram account you can be proud of and that generates income, give Mara a try, you won’t be dissatisfied!
Claire Malloy (Writer)
Working with Mara has been amazing. She is so encouraging and fun and she has gotten better results for me on my social media than I even expected! Not only does she work to build a perfect audience for your specific brand but she also works to get to know your brand so she can help you specifically with the message you’re trying to convey on your social media. My following is increasing more quickly every day and I’m actually achieving my goals in social media all because of everything Mara has done! I truly recommend that you begin a social media package with Mara as you’ll gain followers and a more successful brand and also an amazing friend and comrade in Mara. Thank you so much Mara!! ♥️🥰♥️🥰 -CM
Life At Sea
When I began working with Mara @ Gotta Know ME, I hoped that truly organic growth could somehow be sped. I knew there had to be a technical side to simply reaching my very specific target audience faster. However, the effectiveness of Mara on this key aspect is far better than I expected. The first wave of new followers was somewhat visibly my target. But by Phase 2, follower after true follower began appearing - and being on social media I could casually look at their posts. They are precisely my target audience. PRECISELY. As we go along, the technology and know-how zeroes in better and better. This is fun to see and of course VERY effective. I’m really communicating to my people. Thank you to Mara!
Highland Kites (Band)
Mara has been helping with my band's Instagram following. Since she's been working on it our followers have doubled, but more importantly people are really engaging with us, buying our music, coming out to shows, etc. She really figured out a tailored program that would result in what we were going for which was not just a bunch of random followers but people that turned into fans of the band. She puts a lot of care into making sure that we are getting good results and our fan base is increasing. As an independent artists it's difficult to do every single thing yourself sometimes and I've found that getting help from someone who knows what they're doing has made a big difference for us.
City People (Band)
When we started working with Mara we had 30 followers on Instagram, got an average of <10 likes a photo and rarely got a comment, and were managing to book 1 show a month - and our Instagram had been live for 6 months. We didn't know what to post, we didn't know who our audience was on Instagram or how to reach them, and we used as many hashtags as we could think of to hopefully capture followers... Which makes sense why we weren't doing so well. Mara helped us name out our audience, find out where they were on Instagram, and post content that was directed at that audience and caused them to actually follow us and engage with us. In 5 months of working with Mara we reached over 9,000 followers and were booking so many shows that we had to pass on some of them. We felt like a real band because we developed a regular following that listened to our music when we released it and they would come to our shows and introduce themselves. Thanks to working with a specialist like Mara, we had peace of mind in regards to our marketing, and we were able to focus more on the music and creative side of things.
Angelica Natalie (Entrepreneur)
A little while back, I had no structure with how I ran my social media. I would post for my businesses, but I wouldn’t get the response that I was looking for. I was in a total confusion! I had worked with others before on this, but their help did not stick and wouldn’t produce lasting results. Then Mara came in and totally saved the day. Not only did she educate me on specific techniques I could use, but my following on social media has double since I started just 2 months ago, and is consistently growing. With a specific handling and figuring out what I needed, we worked together to turn my social media around completely. What a win!
Mara with Gotta Know Me was fantastic to work with. In very little time I went from knowing nothing about FB strategy and learned a very simple outline on how to target ideal audiences. I learned how to optimize ads on FB and how to tap into Instagram as well and create posts that would capture even more views. I ended our training with the exact actions that I would need to take to start building and felt equipped to starts posts right away! I couldn’t be more thrilled and ready to get creative! Her training was very expert in that it made a complicated thing seem easy and straightforward. I definitely recommend her services to everyone!
Chef K Heals/Dynamic 5 Delights
I just had to take a little time to convey how impressive Mara Edwards is at delivering her end product. I reached out to Mara last week for help with my Social Media. It is something that I have been needing to confront for quite sometime. Mara reviewed my business needs and my sites. She then went to work. After just six days my Social Media following is up by 60% and still growing daily. Absolutely incredible results!! Her customer service skills, attention to detail, knowledge of her industry and super upbeat personality make her an absolute winner to work with.
Thanks again Mara. So glad we met and love that you’re here to guide me in the complexities of the Social Media world!!
Lauren Lotz- Photographer
I attended Mara’s seminar about social media strategy and it was so informative! I went in already quite knowledgeable about social media and still learned a lot! I realized I need to be posting more often and engaging more with my audience. Mara is funny, engaging, and so helpful! She was very patient when answering questions, especially with those who have little to no social media experience, and I could tell those people left feeling like they finally had the tools to thrive. I would recommend anyone and everyone attend one of Mara’s seminar’s, or hire her for social media strategy!
Mara is AMAZING!
She really knows all about social media. You can tell she has spent time to figure the ins and outs, and tested many routes, to get to where she is today. I know that I can trust her with an account, and she will create an aesthetic feed and grow the followers with no problem. She is super fun and easy to work with, and she won't let you down.
Mara does a very good and thorough job, and can communicate with you and help you anytime you need her. I love working with her!!